MAY 2024

From Your Executive Director

Those of us in this industry know that a well-curated gift kit is more than just a collection of items – it can be a strategic tool to elevate your brand message and strengthen connections with your audience. 

A great example of this is the fun and engaging summer "Splash Campaign" kit we created for PG distributors - dropping to clients very soon. That wasn't just a collection of summer essentials; it was a carefully chosen selection of items that captured the spirit of the season and offered a tangible way to connect with your target audience. Participating distributors each received a custom digital kit for use as a cohesive campaign Click here to see the "PG version of the digital flipbook".

We look forward to hearing case studies on how these kits helped members connect or reconnect with clients.

Dive into this month's newsletter where we explore different ways to keep intentional gifting in mind. Keep reading!

Cheers,

Dana Geiger | Executive Director

“Eventually everything connects – people, ideas, objects. The quality of the connections is the key to quality per se.”

- Charles Eames

Save The Dates

SAVE THE DATE: April 27th - 31st, 2025

The 2025 annual meeting will be a productive celebratory event. Set in beautiful Asheville, NC we will recharge, reconnect, and be reenergized.

Registration will be open to distributor leadership teams, top sales performers, and supplier members.

Resources from PG

Need to find a member? Maybe a member in a certain geography or one that uses similar systems? You can find 24 hour access with PGs member directory: search by zip code, member type or systems or technologies used. It's just one more way we strive to keep members connected.

Biz Hacks

Ditch the generic gifts. Cohesive gifting builds stronger client connections. Learn more by exploring the article and video below!

The Art of Thoughtful Gifting: Building Corporate Connections

Gifting can have a transformational impact on employee morale and client relationships. Dive into how Forbes thinks about gifting to build stronger relationships.

Advice on Gifts That Will Keep Giving

Dr. Williams is an associate professor of marketing with a PhD in social psychology. She combines these interests in her studies of consumer behavior and decision making. Her talk discusses the norms of gift giving and how well-meaning gifts can go astray.

Supplier Spotlight

Unlock Your Brand's Potential

Enter to win a FREE 25-piece self-promo of YOUR choice from Castelli. We can't reveal all the goodies inside, but trust us, you won't want to miss this!

Client-Ready Campaigns

Premier Group is excited to be working with the marketing team from Proven to help curate two cohesive, turn-key,  client-ready marketing outreach campaigns for PG distributors to use if desired. The first of these will be arriving to clients shortly (Check out the PG version of the digital flipbook here)! Thank you to NC Custom, Gill Line, alphabroder, Towel Specialties, Hit Promotional Products and The Chest for partnering with us on the first of these kits.

Be on the lookout for details about a holiday campaign in the coming months. 

Get Social

Craving fresh air and epic adventures? ️ Save any of these images by right-clicking and add your own wilderness twist! Whether you're showcasing the hottest outdoor gear or inspiring your followers to reconnect with nature, these photos will add a touch of outdoor charm to your social feed.

Making Headlines

Know of a PG member doing great things? Let us know here.

Congratulations to Cooley Group and Magellan Promotions for being included on PPAI's Top 100 List

Congratulations to Barker Specialty on the acquisition of Wolfepromo

Refuel Recap

In Case You Missed It...

Did you miss any of the presenters during the Refuel event last month? Don't fret, you can watch any of the daily recordings here. 

Valued Resources

Premier Group Network is committed to finding valuable business resources to help members fuel their businesses. Click here to learn more about service providers working effectively with PG members and providing exclusive value. 

Supplier Network

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