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SwagCycle: Upcycling of Branded Merchandise with Ben Grossman

When companies rebrand or get acquired, branded merchandise with outdated logos and mottos often end up in a landfill before their actual material life is over. This is a very concerning and sad issue for the environment. Ben Grossman mobilized the resources of the 4th generation family business in marketing and created the platform of givers and takers that helps redistribute branded merchandise and keep it away from landfills for as long as possible. Tune in to the episode to learn how Ben and SwagCycle do it and hear inspiring and creative success stories. Enjoy it!

Ben's LinkedIn: https://www.linkedin.com/in/bgrossman/  

Ben's personal website site www.bengrossman.info

SwagCycle website: https://www.swagcycle.net/ 

Anna's LinkedIn: https://www.linkedin.com/in/esms-esmp-esia/ 

About Sustainability Explored Podcast
By Anna Chashchyna

This is a podcast on sustainability and innovations in business and economy, a great place to learn more about sustainability across industries. Every week the podcast features professionals working on the implementation of innovative sustainable solutions for the future - to explore circularity and resilience, corporate social responsibility, leadership and culture, impact investment and so on, and give some guidance on how to actually implement sustainability in business.